We envision a world where 
profit, planet and people strive and operate in a sustainable balance

Our story

Bright Green Partner’s roots date back to Amsterdam, where our founding team initially met at an alternative protein event. While discussing, we immediately recognized that a transformation of the agriculture, food and materials system - particularly the livestock value chain - is inevitable not only for environmental and ethical reasons but mainly pure economic ones. Continuing our discussion, we found that complexity in plant-, fermentation- and cell-based products and markets – be it food & feed, materials or specialties – is rising.

Individuals and organizations are increasingly overwhelmed by this complexity and face several challenges to cut through it to determine their individual path to commercial success. This was the moment when we decided to establish Bright Green Partners as the global leading plant and cell tech strategy boutique helping organizations to win in these new markets. Today, we work with several leading organizations around the world on innovation scouting, strategy re-assessments, market entries, transformations and other projects to create a brighter future for them.

Our values

We have a set of values that compass us each and every day

Win-win collaboration

Managing Partners

Geza Molnar
Innovation and Partnerships
Geza is a chemist turned entrepreneur and innovation consultant. He has been helping companies like Maersk, IKEA and Cargill to transform their business by connecting them to startups and novel technologies from all around the globe. Geza is also the founder of Protein Directory, the leading global community of alternative protein innovators.
Gerrit Suhlmann
Strategy, Operations and M&A
Gerrit worked for PE & chemical clients as M&A advisor and thereafter gained experience at A.T. Kearney focusing on clients in the agriculture, food & chemical industry. He is the lead author of the A.T. Kearney study “How will Cultured Meat and Meat Alternatives Disrupt the Agricultural and Food Industry?” and worked on several strategy projects with a focus on plant-, fermentation- and cell-tech products & markets.
Floor Buitelaar
Retail and SMEs
Floor grew up in an entrepreneurial family that has been active in retailing for over a hundred years. She has been working in several commercial roles in food and non-food retailing since the age of eighteen herself (e.g. trade marketing and category management). After that, she founded her own commercial plant-based consulting boutique in 2019 where she advised retail & industry. 

Our Principals

We have a diverse & global team of top-tier consultants – all with deep subject matter expertise & complementary profiles – to offer you 360° services around plant-, fermentation- and cell-tech products & markets.
Tony Hunter
Foresight specialist and Senior food & agriculture advisor
Matt Tom
United States
New Product Development, Commercialization, Scale-up & Manufacturing Advisor
Kasey Hooper
United Kingdom
Senior strategic food, materials & FMCG advisor - Ex-McKinsey
Tom Phillips
United Kingdom
Sustainable food and agriculture advisor - Ex-McKinsey
Prof. Johannes le Coutre
Life Science, food and cellular agriculture advisor
Owen Ensor
United Kingdom
Sustainable food, materials and agriculture advisor - Ex-Bain
Maiko Van Der Meer
The Netherlands
Senior alternative meat and seafood advisor - Ex-Bain
Sam Gao
Senior alternative protein market entry and M&A advisor
Raphaëlle O'Connor
Functional Foods & Beverages, Science & Technology Innovation Advisor
Mattan Lurie
United States
Senior alternative protein market entry and M&A advisor
Hannah Lester
Regulatory & Novel food expert
Maya Benami, PhD
Science and R&D advisor
Juhang Jimmy Sohn
South Korea
Alternative protein value chain advisor
MJ Kinney
United States
Alternative protein product development advisor
Jinesh Shah
Future-of-Food business development advisor
Johannes Hoyos
Organizational & SME scale up advisor
Rory Russell
Growth acceleration advisor
Auriane Borremans
Pragmatic food innovation advisor
Xiwen Qing
Market entry & Communications advisor

We bring the globally brightest minds on your project

Our team is spread across the globe

Our way of working is remote by default

Next, to an analytical, creative and practical approach, our way of working is remote by default and very collaborative as we are used to work closely & fully virtual together with our clients via modern tools & technology. This enables us to bring the globally brightest minds on our projects and to ramp-up projects quickly without wasting time on traveling. 

Another advantage is that we do not block space in your offices and distract your organization. However, we are of course excited to visit you on-site for kick-off events, workshops and presentations. Also, we are happy to stay for consecutive periods of time on-site, if this makes sense for the project success & our collaboration.

Have questions? Find answers!

Get in touch
www.brightgreenpartners.com, All rights reserved.
Bright Green Partners B.V.
Chamber of commerce number: 80727077
Tax number: NL861776367B01
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